As a digital marketer, you can measure the success of your work in several ways, but examining key SEO metrics is one of the most important. Thankfully, there are a lot of tools that give you simple to read reports so you can track those metrics. Google Search Console and Google Analytics are two of the best ones and they're offered for free. You can get most of the metrics you need … [Read more...]

  It is very frustrating when the content you have worked hard to create does not have the impact you want it to. While the quality of the content may be a factor, it is more likely that your content distribution plan was not effective. If you want people to pay attention to your content, you have to do more than just publish it and hope for the best. Even if you have a plan for … [Read more...]

  Good ideas are not as easy to come by as flipping on a light switch. They take careful observation, task analysis, and a healthy dose of imagination. It can take a lot of time and be very stressful for one person to come up with a solution to a problem. And when a group of people are trying to solve a problem, they may not agree on what the solution should be. Also, everyone has a … [Read more...]

  To stay ahead on social media, you need to keep up with changes on the various social media platforms. Did you know that Facebook now allows users to upload GIFs? Another change that Facebook has made is to the News Feed feature, which now encourages users to share high-quality links. We will usually hear about big social media news from our colleagues and friends or read about it … [Read more...]

  Days off are a great time to relax, but if you're like me, you might also want to get some work done. There are several ways to stay productive during downtime. 1. Start the new hobby you’ve always wanted to try Who says you can't be productive during your free time? Extra time off is perfect for starting a new hobby, especially if you’ve had one in mind for a while. This is a great … [Read more...]

    You may be missing out on some easy ways to make money from your content if you are a content writer or small business owner. There are a few ways to make your content work for you financially. Website monetization pays off Blogging has become a serious business. Anyone can make money from blogging, just like any other business venture. As noted by Financial Samurai, an … [Read more...]

  We often get asked why people should use WordPress, and if their current site is good enough. People also wonder if they need to switch to WordPress from another platform. You are in the right place if you are asking these questions. This article explores the key reasons to use WordPress, the various types of websites that can be created with it, and some of the most popular sites … [Read more...]