You can generate traffic, any one can. Anyone can make a website after starting a business, but what really gets people to stick around and remain interested is trust. You can create a submission form so that you can contact your visitors again, and it’s important to offer an incentive to that information, like more information that will be exclusive to them in exchange for their email. Make sure the submission form isn’t too long, and don’t hound your leads too much or you will repel them.
- Allow visitors to contact you directly, and if they do, ask them about their pain points.
- If your reputation isn’t developed yet, display customer testimonials on your website and social media account.
- Well-written calls-to-action on your site can serve as powerful conversion tools.
“something about it is lacking or may not be aligned with where your visitors are on their buyer’s journey.”