Email isn’t going anywhere, and email marketing is still an effective way to tie people to a brand and bring in more of an audience. There are a billion users on email and that number is expected to grow even more. If you want to grab the attention of others by sending an email make sure you have a strong subject line in the email. You will also want to make sure that your email has a strong design and is concise.
- A great subject line grabs the recipient’s attention, promises value, and summarizes the email’s content.
- Emails should be concise, as no one intends to spend 5-10 minutes reading each one.
- Images and videos can make an email more interesting, and don’t be afraid to use emojis.
“To ensure your emails stand out and grab the attention of these audience members, your email design needs to be on point.”