If you have ads on Facebook and are wondering if your most successful ads can be even better then you will want to try scaling your Facebook ads. You can do this by enlarging the geographic area of your target audience to reach even more people that may not be aware your brand exists. You can also find an audience that matches the one that you already have and add then to your target demographic … [Read more...]

There are tactics that all businesses use and that is because these are the ways that you grow organically. Having a strategy makes the difference from a tactic because with a strategy, you have a clear plan, goals and an objective. This will also set your apart from your competition, especially if you are trying to set yourself apart from your competition. You will have clear guidelines to follow … [Read more...]

You can generate traffic, any one can. Anyone can make a website after starting a business, but what really gets people to stick around and remain interested is trust. You can create a submission form so that you can contact your visitors again, and it's important to offer an incentive to that information, like more information that will be exclusive to them in exchange for their email. Make sure … [Read more...]

When Fallon first started out on social media it was during the Myspace days, and when she first started using Facebook she really didn't like the platform much. She decided that it was possible to get organic traffic without using ads. One of the ways that she dove into right away was live video. She realized that using live video was a way to keep people engaged and to have more people find you … [Read more...]

If you were to ask anybody who has done business with a company, you will find that a lot of them value a better customer service experience over anything else. They are even willing to pay more for a better experience. The customer service experience is the most important aspect of them all. Start analyzing your customer service of your own company by checking out your website, this is often the … [Read more...]

There are some blog topics that are just dull and very difficult to make interesting for other readers. It is even difficult for writers to get excited about writing about such content, because they worry it won't be engaging. There are a few things you can do no matter the topic. You can tie in events in your own life that are related or even loosely related to to the topic, this way it is … [Read more...]

If you are wondering why there are certain blogs that perform better as far as back links, then there are a few things that you need to learn so that you can do the same. I have been writing blogs as a way to stand out and gain traffic for years now, and the best blogs that get the most back links are always those that have original content done from original research. Make sure your content is … [Read more...]

It is important to retain your customers since a large percent of a businesses profits come from repeat customers. You probably want to find better ways of retaining people, the only problem is, you don't want to become to reliant on those people that are repeat customers, because they could leave at any time. You will want to focus on quality so that new customers can see your worth, and engage … [Read more...]

There are a lot of users on Instagram so it is no wonder that people are turning to it when they are looking to create content for their following. There are a few things on Instagram that you may not know to take advantage of, one of them is to make an Instagram poll. This is a great way to engage with your followers and get to know them. You just swipe left to create the story and add a poll. … [Read more...]

Despite some misconceptions about emails and marketing campaigns based on it, this is still the channel that provides the highest rate of return on your marketing investment. Email messages are relatively easy to personalize and have the highest open rate. Campaigns differ in their nature. You can have a campaign that emphasizes the benefits and are loaded with content, while other will focus on … [Read more...]